I recently added a #GiveYourMoneyToWomen section to the site’s sidebar. See? Over there on the right. Or down below beneath everything if you’re in portrait mode.
First of all, donate to them. Then add another zero and repeat. Second, consider placing a similar list on your blog, site, whatever. Mine took about five minutes to make between copying/pasting basic HTML and links. People often donate during the holidays to assauge their guilty consciences and that’ll be especially true this year. Instead of allowing people to waste their money on the NPIC, point their cash in a much more worthy direction.
Update: Though the #GiveYourMoneyToWomen section fell victim to the site redesign, I still recommend donating directly to women of color and urging others to follow suit.